October 12: Mayor Gavin Newsom honors Latino Heritage Month

Futuro Picante performing at the Mayor's Art Award. Photo by Diana Sánchez.

Mayor Gavin Newsom is hosting an exciting, fun-filled event in celebration of Latino Heritage Month on October 12th from 5 – 8 p.m. in City Hall’s Rotunda. Supported by the Mayor’s Office of Neighborhood Services (MONS) and the San Francisco Arts Commission, this cultural celebration will feature lively music provided by youth jazz band Futuro Picante and the opportunity to get your picture taken while decked out in your festive attire (which is strongly encouraged) at a free photo booth provided by Orange Photography.

Tap your feet and salsa to the sounds of Futuro Picante, SF Weekly’s “Best Kid Band” of 2010. Started in August 2003, Futuro Picante came out of the Mission Cultural Center for Latino Arts’ (MCCLA) Jazz Band Program. The group of about 14 young musicians has performed at such events as the 2010 Mayor’s Art Award honoring Carlos Santana and Carnaval San Francisco. As SF Weekly mentions, they stole the show at Brava Theater last year while playing alongside bands like Rupa and the April Fishes.

Take pictures with your friends and see your faces projected onto a big backdrop in City Hall. The free photo booth will be provided by Orange Photography as part of their Social Photography Program. Through this program, Orange Photography gives back to the community by offering their professional services and resources to nonprofit organizations on a budget and documenting important events like the Latino Heritage Celebration and Awards Ceremony. You’ll be able to pull up you pictures (for your friends who missed it) on Orange Photography’s website after the event.

Mayor Newsom will honor the important social, cultural, and economic contributions that the Latino community and its leaders continue to provide San Francisco. Individuals who work in the fields of Business, Health and Science, the Arts, Education, Media, and Community Service will be honored for their excellent contributions, innovation, and leadership in their respective communities.

Some notable 2010 honorees who have made their mark on San Francisco arts and culture include: Peter Bratt, writer/director of the recent film La Mission; Emmy-nominated Benjamin Bratt, actor in La Mission and television drama series Law and Order; Marcos Gutierrez, former board member of MCCLA and host of the first bilingual radio station in San Francisco “Alma de Bronce;” and Crucita Cabezas and Paulo Cabezas, mother and son founders of Mama Art Café in the Excelsior district.

Join us on October 12th in San Francisco City Hall to celebrate Latino Heritage Month. Don’t miss this opportunity to brag that your picture was projected onto City Hall, that you salsa-ed the night away to SF Weekly’s Best Kid Band of 2010, and that you were ten feet away from the Bratt brothers on this exciting evening in San Francisco.

Presenting Sponsors: Comcast, PG&E, Yerba Buena Engineering & Construction, Orange Photography, and the San Francisco Arts Commission

By Cristal Fiel, CAE Intern